Pelatihan Pelayanan Prima Wirausaha dan Pemasaran Digital: Kelompok UMKM Kecamatan Medan Labuhan

Authors

  • Syukron Arjuna Mahasiswa Program Studi Doktor Ilmu Manajemen Universitas Sumatera Utara
  • Zaida Rizqi Zainul Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Banda Aceh, Indonesia, Mahasiswa Program Studi Doktor Ilmu Manajemen Universitas Sumatera Utara
  • Freddy Butarbutar Mahasiswa Program Studi Doktor Ilmu Manajemen Universitas Sumatera Utara
  • Rikawati Ginting Munthe Mahasiswa Program Studi Doktor Ilmu Manajemen Universitas Sumatera Utara
  • Zuwina Miraza Mahasiswa Program Studi Doktor Ilmu Manajemen Universitas Sumatera Utara
  • Rahmat Hidayat Mahasiswa Program Studi Doktor Ilmu Manajemen Universitas Sumatera Utara
  • Andre Suandi Simbolon Mahasiswa Program Studi Doktor Ilmu Manajemen Universitas Sumatera Utara

Keywords:

MSMEs, Service, entrepreneur

Abstract

This community service aims to provide understanding to MSMEs about excellent entrepreneurial service. Some things that need to be considered to create excellent entrepreneurial service are maintaining the taste and appearance of the product, maintaining the cleanliness of the product and selling location, accuracy or accuracy in service, the excellent appearance from the seller, and improving the seller's communication skills. Apart from that, these MSME products also need a distribution network and are marketed digitally (online) to increase sales so that MSMEs can grow faster.

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Published

2023-02-08

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Artikel